Are you a publisher or a writer struggling to monetize your website or blog? You have tried to get sponsorships. You have made your content SEO-friendly. You have even started a podcast, thus taking your knowledge to another platform that utilizes a new medium. Yet, no luck. You are still struggling to make money through your site. Try audio advertising with audio ad networks and see how quickly your problems are resolved.
What are audio ad networks? We see hundreds, if not thousands, of advertisements daily. Our brains have learned to tune them out. Audio ads, however, are ads that are sound-based. They are new, they are exciting, and they are here to stay. They are found on platforms that host podcasts and other forms of audio-based entertainment, such as Spotify or Google Play. You can integrate ads in your podcast naturally by choosing an ad that resonates with your target audience or using them as a break in your content. There’s just so much you can do with an audio-based advert.
Yet, how will you get audio-based ads targeted at your target audience?
Audio ad networks are ad networks that link publishers and podcast hosts to advertisers offering audio ads. These networks will help you find the right audio advertiser for your podcast or website. They will give your target audience ads that interest them. Thus, they will help you monetize your platform.
Still not convinced? Think about this- according to Demand Sage, as of February 2023; there are over 464.7 million podcast listeners globally. They predict there will be around 504.9 million podcast listeners worldwide by the time 2024 ends. Even radio advertising is cost-effective still want the ads. The advertisers wish to use your platform. All you need is an audio ad network, and viola! Your podcast is monetized.
There are many audio ad networks for publishers. You want the best audio ad networks. Here’s how you choose the best audio ad networks for your podcast.
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Stop struggling to monetize your blog. Find the best audio ad network that will get your advertising partners suited for your content with the help of Publisher Growth.
Considering the listener base, audio advertising is very effective. For example, radio advertising.
More and more people are listening to podcasts. Audio advertising allows you to monetize the content your listeners are consuming. As the content, and the ad, goes directly to the listeners' playlist, it is more seamless and has better reach than many other forms of advertising.
Digital audio advertising is the process of inserting ads in audio content such as podcasts. These ads can be affiliate adverts, sponsorships, or more.