Best Offerwall Ad Networks for Publishers

An offerwall is an app or website monetization strategy, popular in gaming apps. It rewards users for completing specific tasks. Users can pick their preferred option from a wall of offers and sometimes rewards. An offerwall ad is an ad that users see when they choose to watch an ad in exchange for a reward in the game. While popular in gaming, offerwall ads for websites too exist. If you are interested in getting offerwall ads for your content and games, you can utilize the service of an offerwall ad network. 

Offerwall Ad Networks are ad networks that act as a bridge between you, the publisher, and the advertisers. They have access to a vast pool of advertisers. You can use these networks to connect with a said pool of advertisers. Offerwall ad networks typically offer a range of payment models, including cost per action (CPA), cost per install (CPI), and revenue share models, which provide flexibility for both advertisers and publishers. It works best for task-oriented websites, apps, and community sites. 

How to Choose the Best Offerwall Ad Networks?

Choosing the best offerwall ad network for your needs can be daunting, as there are many different networks. Here are some key factors to consider when evaluating offerwall ad networks. In a saturated market, the best way to choose a well-suited offerwall advertising network is to, keep these things in mind-

  • The offerwall ad network must have ads in the same niche as your content.
  • They must provide you access to relevant data.
  • They must have a vast pool of advertisers with a reasonable budget. 
  • The ads should be user-friendly and disappear if the user takes no action after a specific time. 
  • The offerwall ad network should have a good reputation of paying its publishers on time.

AdGate Media is an offer wall app monetization and user acquisition platform that helps you boost your revenue through incentivized apps. Their business model focuses on rewarded advertising to connect premium global brands with users of popular apps. Publishers can use their offer wall rewarded ad unit to monetize their app, game, or website. 

Adscend Media’s rewards-based ad solutions let users earn rewards from their favorite apps, games, and websites by completing quick actions, like downloading apps or watching videos. Their streamlined SDK, iFrame, and API facilitate quick integration of their rewarding solutions within your website, app, or game. Adscend simplifies profit tracking through user-friendly account management tools, ensuring a hassle-free payment process.

Yeahmobi is an intelligent marketing service provider driven by big data and AI, committed to helping companies expand the global market.

Benefits of Offerwall Ad Networks

Offerwall ad networks can provide several benefits for publishers. Here are some of the key benefits:

  • Increased Revenue: Offerwalls can help publishers generate more revenue by offering users rewards or incentives for engaging with ads. This can lead to higher engagement rates and increased revenue for publishers.
  • Improved User Engagement: Offerwalls can provide users with a more engaging experience by offering them a range of content and incentives to interact with. This can help to increase user retention and build a loyal audience.
  • Flexibility in Payment Models: Offerwall ad networks can offer a range of payment options to publishers, including cost per action (CPA), cost per install (CPI), and revenue share models. This flexibility can help publishers to choose the payment model that best suits their needs.
  • Easy Integration: Offerwall ad networks are easily integrated into existing mobile apps or websites. This means publishers can start generating revenue quickly without needing extensive technical knowledge or resources.

Offerwall Ad CPM Rates

Offerwall ad CPM (Cost Per Mille) rates can vary widely based on several factors, including the offerwall provider, the type of offers available, user demographics, and the geographic location of your audience. Offerwall CPM rates typically ranged from $1 to $10 or more per 1,000 ad impressions. Here are some factors that can influence offerwall CPM rates:

  • Offerwall Provider: Different offerwall providers may offer varying CPM rates and terms. Some providers specialize in certain niches or offer a broader range of advertising options.
  • Offer Types: The types of offers available on the offerwall can affect CPM rates. These may include app installs, surveys, video views, sign-ups, or other engagement actions. Some types of offers may pay higher CPM rates than others.
  • User Engagement: The more engaged your users are with the offerwall and the offers presented, the higher your CPM rates are likely to be. Promoting offers that are relevant and appealing to your audience can improve engagement.
  • User Demographics: The demographic characteristics of your users, such as age, location, interests, and purchasing power, can impact CPM rates. Advertisers often pay more for offers shown to specific demographics.
  • Geographic Location: The location of your audience matters. Users from countries with stronger economies and higher advertising demand typically yield higher CPM rates.
  • App or Website Quality: The quality and user experience of your app or website can influence offerwall performance. A well-designed and engaging app or site may encourage more user interaction with the offerwall.

Interested in finding the best offerwall ad networks for your website? Publisher Growth has access to the best offerwall ad network for publishers. We can find the right ad network for your content and notify you. Sign up for PublisherGrowth!

Frequently Asked Questions

If coming from a trusted ad network, offerwall ads are safe for publishers.

Yes, publishers often use offerwalls alongside other advertising formats, such as banner ads or native ads, to diversify their monetization strategies and cater to different user preferences.

Offerwalls can be implemented in a wide range of websites and apps, especially those with a significant user base looking for additional benefits or virtual rewards. However, the suitability may depend on the niche and target audience of the publisher.