Admixer Description
In the current digital space, Admixer is a full-stack ad tech company that has emerged as the best ad tech solution provider for publishers. The platform connects supply and demand via an interconnected system that streamlines campaign execution and enhances monetization opportunities for publishers.
Admixer uniquely stands out because of its focus on transparency, optimization with data, and familiarity with the entire digital advertising value chain. With an extensive footprint in both developed and emerging markets, Admixer supports every leading ad format across the web, mobile, in-app, and CTV space. The platform also enables header bidding and RTB integrations and provides detail-based analytics that helps publishers make wiser media choices. The comprehensive analytics suite of Admixer offers real-time insights, thus enabling partners to track campaign performance and optimize yield effectively. Now, let's go through this Admixer review to explore more about this leading ad tech solution provider platform for publishers.
Quick Facts
- Faster Payouts (NET 30 days)
- Multiple Formats
- Header Bidding Tech
- Privacy Compliant
Admixer Products
Admixer provides multiple products that help publishers to monetize effectively. These products include:
- Header Bidding: This is a monetization tool that can connect multiple demand sources at the same time to maximize yield for each ad impression.
- Google Ad Manager 360: It provides premium features and tools for ad serving to streamline publisher operations and maximize revenue.
- Network Platform: A comprehensive technology stack for advertising network owners and media companies that support Desktop, Mobile, Video, Audio, Native, CTV, and DOOH networks.
- Supply Side Platform (SSP): This allows publishers to sell their inventory to brands around the world with smart selling and optimization techniques. SSP works with all ad formats and environments while optimizing revenue in real-time.
Admixer Features and Capabilities
Here is an overview of Admixer's key features and capabilities:
- Monetization Options: Admixer provides publishers the ability to monetize their digital properties by connecting them to multiple demand sources that include ad exchanges and networks.
- Quick Setup: It offers simple integration with an intuitive user experience and robust analytics on bid and competition.
- Increase in Revenue: Admixer facilitates the connection of multiple demand sources to publishers simultaneously, inducing competition among demand sources and maximizing revenue.
- Real-Time Bidding (RTB): EIt enables RTB auction functionality, maximizing the publisher's yield and ensuring the maximum revenue for each ad impression.
- Audience Insights: The platform delivers deep insights into your target audience to create more precise audience segments for your targeted campaigns.
- Customized Solutions: It provides customized development services to develop specific advertising solutions or ad servers through existing modules and integrations to its users.
Admixer Review: How to Signup?
Follow these steps to sign up on the platform of Admixer:
- Go to the official website of Admixer.
- Scroll down a bit and then you will find a contact form.
- Fill out that form and submit it.
- Shortly, a team member of Admixer will connect with you regarding further steps.
Admixer Review: Ad Formats
Admixer provides a wide range of ad formats aimed to improve user engagement and maximize monetization on many platforms including:
- Display Ads: This is essentially a blanket term for image/video ads of all shapes and sizes.
- Banners Ads: Classic, static, or animated image ads inserted in the web content.
- Floor Ads: A full-screen banner at the bottom of the page that mechanically expands after a user action, allowing for a larger content area.
- In-Banner Video Ads: Standard display banners that include video content, fusing images and video into one ad unit.
- Sticky Video Ads: They minimize and attach to a screen corner while a user scrolls, staying visible and keeping the experience intact.
- End-Card Video Ads: These are full-screen video ads. They are specifically designed for mobile apps that feature images or calls to action as the ad plays to the completion of the video.
- Mobile Cube Ads: A three-dimensional cube format featuring ads on all six sides, which users can rotate by swiping, creating a new interactive experience.
- Mobile Half-Screen Ads: Ads that occupy 30% of the height of the screen and display at the bottom, until the user closes them, making them highly visible without being intrusive.
- Mobile Parallax Fullscreen Ads: It has an expandable format that will open fullscreen with a parallax effect when 90% of it hits the screen is viewable.
- Scratch Banner Ads: These ads enable users to "scratch" away a top layer, revealing the advertisement's content underneath, promoting an element of gaming to advertising.
- Flip Expand Ads: Ads are made up of flip panels, which expand upon user-triggered actions, giving the advertisement an opportunity for dynamic storytelling or advertising multiple products at once.
- Filmstrip Ads: Users can interact and click through each panel of the Filmstrip ad, which may contain videos or other interactive content. Each panel may contain unique content.
- Sphere Ads: These ads appear as a rotating sphere and can manipulate users giving a 3D experience inside of a single-ad unit.
Admixer Payment Info
Payments are made 45 days after the month in which the revenue is earned. A payment will not be processed until the earnings in a month exceed a minimum of $200. Any earnings below the minimum will roll over to the next monthly payment cycle until the $200 minimum is met. Admixer pays via various payment options including PayPal, Wire Transfer, SEPA, and ACH payments.
Admixer CPM Rate
Admixer CPM (Cost Per Mille) rates can fluctuate greatly based on things like the ad format, the location of the audience, the type of device being used, and the type of content.
Admixer Geos Served
With over 3,500 clients around the world and a presence in many countries, Admixer provides a wide range of services on the international level.
Admixer Publisher Eligibility
Admixer has established the following eligibility criteria for publishers to support a high-quality advertising ecosystem:
- Publishers should ensure that their content adheres to all relevant laws and is in compliance with the rights of all persons and entities.
- Content should be free of viruses and other harmful contaminants.
- Publishers must have a privacy policy that describes using third-party technologies to collect and use data.
- Publishers are expected to provide accurate information about their properties, such as subject matter, demographics of target audiences, languages, and other relevant metrics.
- Publishers should comply with industry standards like implementing an ads.txt file that designates authorized digital sellers to reduce fraud and streamline transparency.
Admixer Contact Info
The dedicated team of Admixer can be contacted through the following channels:
Website: https://admixer.com/
Email Address: [email protected]
Contact Form: https://admixer.com/contactus/
LinkedIn: https://uk.linkedin.com/company/admixer
Admixer Review: Our Final Thoughts
This sums up the Admixer review. In conclusion, Admixer is a strong and well-connected ad tech solution provider that gives publishers all they need to monetize and manage their media. Admixer's offerings are extensive for solutions including innovative formats for rich media and display video and mobile-first creative, tailored to the demands of digital advertising. Transparency, data privacy, and quality traffic underline Admixer's credibility and trustworthiness which publishers can count on.
According to user ratings from the leading review sites, Admixer has a G2 rating of 5.0 and a Capterra rating of 4.8 at the time of this review. The PublisherGrowth team has reviewed Admixer and gives it an overall score of 4.5/5 based on its various competitive features, diverse array of ad formats, and robust targeting on a global level.
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