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MediaFem Description

MediaFem is a full-stack ad monetization platform. It is a sell-side ad technology company providing holistic demand management and intermediation solutions for publishers. By integrating ad serving for display, mobile, video, header wrapper capabilities, and outstream functionality into one holistic stack, they have established a new standard for selling inventory to programmatic buyers.

MediaFem Features and Capabilities

MediaFem helps publishers maximize the value of every impression by providing the following features:

  • Global access to diverse demand: Helps make your inventory available to hundreds of DSPs and trading desks and the tens of thousands of advertisers they represent
  • Greater yield for every impression: Helps you monetize your audience for greater yield on impressions, and their seamless integrations help you reach thousands of new buyers.
  • Advanced automation: Helps automate the process of packaging, negotiating, and executing reserved premium buys. MediaFem enables you to use your first-party data and sell reserved audiences to buyers in demand.
  • Brand protection: Helps deliver world-class campaigns from brands that we have vetted and that you can trust. MediaFem uses a diversified approach to measure the quality of every demand source we allow onto their platform.
  • Various formats according to your business: Allows you to choose from a wide variety of placement types that are completely customizable to your site layout and design. MediaFem offers advanced header bidding solutions to maximize the impact of real-time bidding.
  • Customization to header bidding configuration: Allows you to test and measure to optimize your setup.

MediaFem Payment Info

MediFem makes sure that the publishers are paid in 53 days via PayPal or ACH, or Wire Transfer. MediaFem pays publishers who have at least a $100 balance at the end of the month. Once your account balance reaches $100, your payment will be submitted in approximately 53 days.

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MediaFem Key Facts

MediaFem is a full-stack ad monetization platform that enables publisher technology freedom with more control, transparency, and hence revenue growth. 

MediaFem Publisher Eligibility

The publishers must have an audience that arrives at the domain from organic sources, and the traffic must meet the quality standards set by MediaFem. The content must be original, safe for work, and must not contain prohibited content.

MediaFem Revenue Share

For displaying ads with MediaFem, publishers receive 70% of the revenue recognized by MediaFem in connection with the service. These percentages are consistent, regardless of a publisher’s geographic location, and are not in any way averaged between publishers. MediaFem could have a lower percentage of revenue only if the publisher generates more than 60 million impressions per month.

MediaFem Faq

Yes. These are the requirements: 1. The publisher must own or have a direct relationship with the domain represented by MediaFem 2. Ads.txt file has to be present, and the publisher or representative must list the seller ID from MediaFem in the ads.txt file.

The site can contain no more than 5 ads per page. Mobile Apps must have no more than 3 ads per screen.

MediaFem Products

MediaFem offers the following products to publishers:

  • AI-yield optimization algorithm
  • Omnichannel and cross-platform
  • Transparent and unique trading platform