SmartyAds Description
SmartyAds Ad Exchange is a programmatic ad marketplace for publishers and supply partners looking for ways to generate revenue through website or app advertising. The platform allows publishers and app developers to sell their inventory across all digital channels programmatically, achieving the most lucrative, available outcomes. This SmartyAds review emphasizes its ability to connect publishers with 500+ demand partners and over 25,000 active campaigns.
Publishers have ultimate control over the price of each impression and choose what advertising content appears in front of their custom audience, helping them maximize their revenue through higher fill rates and better engagement. This SmartyAds review also highlights its real-time analytics and optimization tools that make it a best Google AdX MCM partner for publishers aiming to scale revenue efficiently.
Quick Facts
- Quick Setup
- High CPMs
- Global Fill Rates
SmartyAds Products
- Supply Side Platform (SSP): SmartyAds' SSP equips users with essential programmatic tools to efficiently allocate inventory and optimize monetization. Publishers are given full authority over their ad inventory across all levels, with the option to monetize unsold inventory through RTB auctions to obtain the highest possible revenue for their properties.
- Demand Side Platform: SmartyAds DSP is an award-winning technology featuring an easy-to-use dashboard with a unified interface that lets you manage your campaigns under one umbrella, obtain transparent reports to analyze performance, as well as traffic.
SmartyAds Features and Capabilities
- Unified Interface: To help you manage your campaigns in a centralized way, boost revenue with higher CPMs.
- Detailed Analytics: To obtain insights on viewer behaviour and analyze your campaigns' performance metrics.
- Transparent Insights: Provides clarity into those interested in your inventory, and the amount they bid for it.
- Publisher Flexibility: Publishers have control over the price of each impression and choose what advertising content appears in front of their custom audience.
- Global Reach: Exposes your app to global advertisers and utilizes real-time bidding competition.
- 100% Fill Rate: Uses AI to build predictive machine learning algorithms that match supply with unlimited buyer demand.
- Header Bidding Solutions: Publishers can offer inventory to all demand partners at the same time, allowing them to compete for available impressions on equal footing.
- PMP: Through SmartyAds SSP, you can sell your exclusive inventory in private marketplace auctions and offer it to a specific group of buyers to know who is purchasing impressions.
SmartyAds Review: How to Signup?
To begin monetizing your website or app with SmartyAds, follow these steps:​
- Visit the Registration Page: Navigate to SmartyAds' Supply Side Platform page.​
- Complete the Registration Form: Provide necessary details, including your first name, last name, email address, password, country, company, and Skype ID (optional).
- Submit the Form: After filling out the form, submit it to create your account.​
- Await Approval: The SmartyAds team will review your application and contact you with further instructions.
SmartyAds Review: Ad Formats
SmartyAds offers the following ad formats:
- Rich Media Ads: This format is all about flexibility, - it floats, plays, and expands while the user interacts with a landing page.
- Native Ads: Native ad format is the best fighter against ad fatigue. Unlike banner ads, these units appear as content recommendation widgets, in-feed content blocks, sponsored and branded content.
- Video Ads: These are engaging, playable mobile ads to capture the user's attention and drive traffic.
- Rewarded Video ads: This incentivizes users to click on ads in exchange for app rewards.
- Banner Ads: These ads are designed to play a short video clip when a user views a webpage or interacts with an app where the ad is displayed.
SmartyAds Payment Info
- Payment Terms: Payments to publishers are processed within sixty (60) days of receiving the relevant invoice. ​
- Payment Methods: SmartyAds supports various payment methods, including PayPal, Bitcoin, Check, and Bank Wire. ​
- Minimum Payment Threshold: The minimum payment threshold is only $50, though it may vary according to the payment method.
SmartyAds CPM Rate
SmartyAds offers competitive CPM (Cost Per Mille) rates to publishers, aiming to maximize revenue through advanced monetization strategies. Specific CPM rates can vary based on factors such as ad format, geographic location, and traffic quality.
SmartyAds Review: Key Facts
- Established: 2013
- Global Reach: Operates worldwide, providing services to a diverse international clientele. ​
- Comprehensive Ad Tech Stack: Offers a Demand-Side Platform (DSP), Supply-Side Platform (SSP), Ad Marketplace, and White Label Solutions. ​
- Diverse Ad Formats: Supports video, native, display, and rich media ads across devices like mobile, tablet, desktop, and TV. ​
- Advanced Targeting: Utilizes data-driven programmatic media buying solutions for precise audience targeting.
- Publisher Monetization: Provides programmatic ad monetization and yield management solutions for web and mobile publishers. ​
- Brand Safety Compliance: Implements fraud-resistant measures and adheres to GDPR and CCPA regulations. ​
- Recognition: Featured in publications like Forbes, Entrepreneur, and Inc.
SmartyAds Review: Site Type Monetized
SmartyAds monetizes various types of inventory, including:​
- Websites​
- Mobile apps
- Games
SmartyAds Geos Served
SmartyAds collaborates with brands, media buying agencies, and publishers worldwide, indicating a global reach.
SmartyAds Publisher Eligibility
SmartyAds collaborates with a diverse range of publishers, including those with websites, mobile apps, and games. They have no minimum traffic requirement for publishers. You just need to sign up and create an account to get started.
SmartyAds Contact Info
To get in touch with SmartyAds, you can use the following contact details:​
- Website: https://smartyads.com/​
- Email: [email protected]
- LinkedIn: https://www.linkedin.com/company/smartyads/
SmartyAds Review: Our Final Thoughts
If you're a publisher looking into programmatic monetization, this SmartyAds review points to a solution that's worth considering. The platform provides scalable demand, AI-based optimization, and full transparency for improved revenue results. With features such as SSP, DSP, and white-label ad tech, it caters to both small and enterprise publishers. This SmartyAds review clearly indicates that it's designed to assist publishers looking to grow. It’s a solid pick for those who want efficiency without compromising quality. Based on user feedback across major review platforms, SmartyAds has received a G2 rating of 4.6 and a Capterra rating of 4.3, at the time of writing this review.
The PublisherGrowth team has reviewed SmartyAds and rates 4.5/5 for its ease of use, product features, and affordable pricing.
Want to know more about SmartyAds
Visit WebsiteSmartyAds Alternatives
SmartyAds FAQs
Our Editors’ Pick:
Browse these amazing publisher monetization tools handpicked by our team of editors