Online video streaming has skyrocketed into widespread popularity due to its convenience, variety, and sheer virality as a medium. According to the Interactive Advertising Bureau, 7 out of 10 users tune into a live stream daily. Statistica projects that global video streaming revenue will experience a Compound Annual Growth Rate of 8.27% from 2024 to 2027, resulting in a market volume of $137.70 billion by 2027. Additionally 5G cut has latency by 10x. Earlier when creators wanted to monetize their videos, YouTube was the only bet. Today dedicated video ad networks have changed the game with different monetization models like AVOD, SVOD, and TVOD, for broadcasters to generate revenue. Video monetization platforms can enable you to reach larger audiences, significantly impact how audiences consume and interact with content, and retain flexibility and control through real-time statistics and engagement reports.
Video Intelligence by Outbrain is a contextual video platform that connects publishers, content creators and brands via video storytelling. They create coherent video moments on your desk, on-the-go, or on your TV. The platform effectively eradicates the issues of media consumption like distractions, irrelevance and poor user experience by bringing context to videos with AI and automation, and placing their ads with relevant content.
NitroPay is an adtech company specializing in display and video advertising solutions. Their platform enhances ad revenue for publishers by offering high-performance, user-friendly ad experiences optimized for both desktop and mobile devices.
InvestingChannel offers a robust Video Monetization Platform tailored for publishers, enabling them to maximize revenue through targeted video content distribution and monetization strategies. Their platform integrates advanced analytics and ad-serving capabilities to optimize viewer engagement and ad performance across digital channels.
.webp)
Gamezop is a leading HTML5 gaming platform offering innovative advertising solutions to reach 45+ million monthly active users across 200+ countries. With diverse ad formats, advanced targeting, and a focus on user engagement, Gamezop provides advertisers a unique opportunity to connect with a global casual gaming audience.
Focused on publishers, Streamlyn media provides various programmatic monetization products and services. Using the solution, publishers can increase their ad revenue with their header bidding, contextual video content, innovative ad formats, audio content and more.
Membrana Media offers a comprehensive video advertising ecosystem for digital publishers, providing advanced monetization tools and customized video content solutions to optimize ad revenue. Discover their innovative offerings and seamless payment options to enhance your digital advertising strategy.
Adipolo is a comprehensive ad tech platform offering advanced programmatic solutions to help publishers maximize their digital advertising revenue. With a suite of innovative tools including header bidding, AI-driven optimization, and support for multiple ad formats across various devices, Adipolo aims to boost publisher earnings while maintaining a positive user experience.
Truvid is a video technology platform that uplifts creators and connects them with audience globally via their advanced video distribution tools and an extensive publisher network.
.webp)
Ascendeum is a publisher-focused programmatic advertising platform that combines AI-powered optimization with human expertise. Offering comprehensive yield management solutions and 24/7 support, Ascendeum empowers publishers to maximize their ad revenue while maintaining full transparency and control.
A video monetization platform can impact your revenue, user engagement, and overall success as a publisher. This is why choosing a good network is an essential factor. Here are some things to consider during your search:
By considering the above factors, you can choose a video monetization platform that is best suited to your revenue requirements. Dedicated video streaming networks are great for reaching large audiences and catapulting ad revenue by significantly enhancing your content creation efforts. These networks not only provide the tools necessary to target and engage a specific audience but also offer the flexibility and control needed to maximize your broadcasting goals for sustained returns which can be enhanced using Video Ad Players.
One potential disadvantage to using a video monetization platform is that publishers may have less control over the ads served alongside their content. Some platforms may also take a portion of the revenue publishers make as a fee.
Video monetization platforms typically offer a variety of ad formats. These include pre-roll, mid-roll, and post-roll ads. They may also provide overlay ads. Overlay ads are ads that appear as pop-ups or banners on top of the video content.
Video monetization platforms work by allowing publishers to integrate their videos into the platform and then serving ads before, during, or after the video. Publishers then earn revenue based on the number of ad views, clicks, or completed views.
-1687438004.webp)
-1709316731.webp)