Interested in monetizing your content through an additional advertising format? Try push notification ad networks to increase your total ad revenue by almost 20%. This format can be used in parallel and doesn’t take up your website space. Instead they are served via browser and are monetized when a user clicks on them and initiates an action. In order to monetize push notifications, you have to sign up with a push monetization platform. You get paid revenue every time someone clicks on the ad you have sent as a push notification. There are several benefits to using push monetization platforms. Some of the popular website niches that tend to perform best with push notification ads are cam, dating, anime, downloads, games, news and media, and streaming. Well, one should understand that most of the push notification ads either through native demand or are intended towards affiliate conversions. Besides, the two most common forms of push are- web push ads and in-page push ads. Before we deep dive into the best push notification ad networks, we need to understand the benefits of push notification ads. Globally the push notification ad market is projected to grow steadily, with estimates suggesting it could reach $9.5 billion by 2024, up from $7.8 billion in 2022.
If 30% of your audience is from tier one countries and you are looking for additional sources of ad revenue, we suggest you go ahead with push notification ads.
However, there are quite a few legitimate push monetization platforms on the market. You must remember certain things to find the optimal push monetization platform for your needs. This takes us to the next section where we discuss how to choose the best push notification ad networks for your site.
Choosing the right push notification ad networks can be a crucial decision as this decision can impact your revenue, user engagement, and overall business success. Here are some things to consider when selecting a push monetization platform:
Notix is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. Notix provides push notifications to increase your website page views. It helps increase your traffic using push notifications that help you re-engage your users by sending relevant website content to them. With Notix, you get every tool to make your website more effective and the audience more responsive. They help boost pageviews and increase traffic. It sends your content to users to re-engage the audience. It monetizes your subscribers using brand-safe advertising.
The push notification ad network, Noviclick offers some kinds of push ads that create notifications with images and texts and are shown to the users to help publishers monetize their traffic while maintaining user experience.
An excellent Push Notifications ad network, Partners.House makes short notifications appear on your user's screen which helps you get higher CTRs and increased subscriber engagement. It does not fall under search engine sanctions and does not conflict with other monetization methods either.
FroggyAds is a push notification ad network that offers the most innovative solutions to buy and sell traffic. It helps set up campaigns to make it reach the ideal audience and offers a variety of filters to help find the specific information required for optimization.
With a traffic team having over 40 years of experience, TrafficForce is a push notification ad network that offers an easy solution to helps publishers maximize their revenue. It helps you take complete control of the campaigns and provides full-service media execution.
The push notification ad network, BidVertiser is serious about ad safety and scans all their ads to keep both publishers and the users safe and deliver push ads that can fit any kind of traffic.
PushEngage is a push notification ad network that helps you grow your traffic and increase the number of recurring visitors using manual notifications and automated drip campaigns that can show you the best content.
Offering complete tracking capabilities and state-of-the-art retargeting engine to maximize results is TwinRed, a push notification ad network that helps you generate revenue via notifications sent across devices to users who have subscribed to a website even when they are not browsing.
A secure Push Notification Ad Network, Galaksion has its own solutions for anti-adblocking and to defeat malware in addition to providing push notification ads that guaranteed attracts the users.
PushMonetization is a leading push notification ad network for publishers that offers an efficient platform for monetizing push notification traffic, enabling publishers to reach a broad audience. Offering a Leaderboard, custom permission and prompts, and global coverage, PushMonetization enables publishers to earn more with push notifications.
Push notification ad CPM rates can vary greatly depending on your website traffic, audience niche, and the ad network. Most of the push notification ad networks source their demand from affiliate networks or native ad networks. Traffic coming from tier one can see CPM in the range of $2 and above. Whereas, if the traffic is coming from tier 2 and tier 3 countries, the CPMs are in the range of $0.50 and $0.10 simultaneously. Also, websites on finance, health, software downloads, VPN, gaming tend to perform pretty well with push notification ads.
Need help picking the right push monetization platform for your content? Publisher Growth can make this process easier for you. Once you sign up, we will analyze your content and suggest the best push monetization platform for you. However, you need to make sure your website has at least 100k monthly visitors as most networks have an entry level threshold limit of the same. Sign up for Publisher Growth here.
Yes, push notifications are highly effective for user engagement as they can be targeted and personalized to the user's interests and behavior. This can lead to higher click-through rates, increased user engagement, and, ultimately, increased revenue for publishers.
Yes, if push notifications are not delivered properly, they can negatively impact the user experience. Publishers should choose push monetization platforms that prioritize user experience and provide high-quality, non-intrusive adverts.
Publishers can optimize their push notification strategy by targeting their notifications based on user behavior and preferences, providing personalized content, testing different notification formats and timing, and analyzing performance data to make data-driven decisions.
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